From not getting a deal on Shark Tank as Doorbot to rebranding as Ring and getting the premium name to being acquired for more than $1billion. Jamie Siminoff the founder of the company was interviewed
Domain Case Studies and Articles:
"ShoeBuy" Becomes ""  Walmart Maximizes Domain Acquired in $9M Deal

ZTE Nubia Buys Domain Name For $2 million

Freedom Mortgage buys domain name for $2 million

Ultra-Premium Domains Are Appreciating Assets
How Premium Domains Positively Impact SEO

Why I Spent $1.5M on Our Domain. It's A Lot of Money But Worth the Cost
What I Learned Spending $1.5M on�article and podcast
Choosing the Perfect Domain Is Crucial to the Success of a Startup
The Nut Case: Domain Investment Helps Yield $35 Million in Revenue

​The Five Biggest Benefits of Owning Premium Domain Names
.COM is the Choice of VC Backed Start Ups Acquires in 7-Figure Domain Buy

Want to Expand Globally? Buy a Global .COM
Location, Location, Location: How to Use Premium Domains as Premium Property
Microsoft Research Study: Domain Bias (Preference) During Search
​How Exact Match Domains Drive Revenue and Decrease Ad Budgets
​ IPO Values Company at $2.2 Billion
​From Beep to CarLoans: How a domain name change resulted in a $40 million turnover boost
Having a generic/keyword domain can make all the difference: receives 70% type in traffic

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